Alberta Food Consumer View

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  Economics and Competitiveness

Welcome to the Alberta Food Consumer View. This is a place to explore insights about the Alberta consumer, their actions and their motivations behind food purchases.

Agrifood producers and processors, both new and existing, can use this information to:
    • identify business opportunities
    • capture value added product development prospects
    • develop more effective marketing strategies
    • reduce some of the risk associated with the product innovations and
    • pro-actively respond to consumer needs
Alberta Food Purchases

Need to know more about the Alberta retail market?

This feature chart is only a sample of available information. Data can be explored in a

variety of ways by product categories.

Take a look at the value of the Alberta retail grocery sales from 2009 to 2014,
and a comparison of retail sales between Edmonton and Calgary from 2012-2013
through this link to the full dataset Alberta Retail Grocery Sales.

Other related charts:
Feature Bite

    Backed by consumer demand for freshness, transparency and desire to support local economies have transformed local food from a foodie movement into an established and more mainstream market. Consumer purchase data, along with retail sales data and food service operator survey data all provide evidence that the local food market is growing in Alberta. Research findings that include retail sale values for local food categories, their Y-O-Y growth, as well as food service sector operator local food sourcing values, will help Alberta food producers and processors to better understand market opportunities and develop or align their business strategies.

    Link to Consumer Corner article "Local Food".

About Us
The Competitiveness and Market Analysis Section conducts food and consumer studies.

Consumer Corner - highlights topical consumer and food market trend. Selected examples : Canadian Baby Boomers and Their Food Consumption Habits and Attitudes; Local Impact of a Global Crisis-Increasing Food Prices; Healthy Snacking-Opportunities for Alberta Food Processors.
Trends in Retail - highlights emerging and important developments in the retail sector in Alberta and Canada.

Consumer Research Studies
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For more information about the content of this document, contact Jeewani Fernando.
This document is maintained by Erminia Guercio.
This information published to the web on April 13, 2012.
Last Reviewed/Revised on January 11, 2019.