Explore Local: Events

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Essentials of Selling Local Food
This one-day workshop is for people interested in learning more about selling food direct to consumers and potentially transitioning into retail sales. Participants will learn about the local food opportunity as well as the different market channels they could pursue.
Date: Tuesday, October 24, 2017
Time: 8:00 am - 4:00 pm
Location: Wildwood Recreation Complex, 5530 50th Street, Wildwood
Cost: $23.75 + GST per person, includes lunch and snacks
Register by October 17, 2017: Call 1-800-387-6030 or register online at https://eservices.alberta.ca/essentials-of-selling-local-food.html


Webinars are free of charge and recorded for viewing after the live date. To register for a webinar please click on this link

November 1, 2017 Part 1 & November 8, 2017 Part 2 - Navigating Online Food Sales Regulations

Want to sell food online to customers in Canada? Know the rules before you start. In this two part series, Ileana Costiuc will help you understand the licensing and regulatory requirements for selling food online.

The first webinar, on November 1, will look at current legislation, what it means for your business and the implications of the proposed regulatory changes.

The November 8 webinar will provide details on the specific rules and regulations controlling food sales. Ileana will review packaging and labelling requirements as well as the tools and resources available to help you do it right.

November 22, 2017 - Exploring Food Hubs

Have you ever wondered what food hubs are all about? Could the food hub model be the right choice for your business and local community? Margurite Thiessen will introduce you to the food hub concept, the benefits provided by food hubs and how you might start. Margurite will explore diverse food hub business models and discuss some of the resources available.

December 13, 2017 - Bringing your Story to Life

Marketing expert Jonathan Strome will discuss the importance of developing your brand and explore strategies for sharing your story with your customers to build brand loyalty. You will discover the value of using diverse online platforms from websites to social media outlets to build a community around your brand using written, photo and video content.

January 24, 2018 - Human Resource Essentials Online Toolkit

Join HR consultant Denise Burrell for a guided tour of Explore Local’s new HR Essentials resource. This innovative, easy-to-use toolkit addresses the HR challenges faced by Alberta’s small scale agriculture and food entrepreneurs. Using information, examples, tools and templates this online resource will help you realize the potential of your most important asset, your people.

February 7, 2018 - Alberta Health Services Food Regulation for Farmers’ Markets

Learn the ins and outs of the Food Regulation as it applies to food sold at Alberta approved farmers' markets. A public health inspector with Alberta Health Services will share the requirements you need to meet in order to sell your food products through this important sales venue.

February 14, 2018 - Creating Top Notch Job Descriptions

Join HR industry expert Renee Paul as she shares insights and techniques for creating top notch job descriptions that deliver results. Renee will explore practical tools and techniques using simple templates to achieve the perfect combination of technical and performance factors for your business. Apply these techniques to build job descriptions that will attract new recruits to your business and provide them with the needed direction to help your business succeed.

February 28, 2018 - The Historic Otter Trail Story

Sandee Krause from Krause Berry Farms and Estate Winery in Langley, BC will share how local businesses banded together to create the highly successful Historic Otter Trail Circle Tour. Discover how collaborating with others can help you connect with customers, build loyalty and trust in your business and extend your market reach.

March 7, 2018 - Image-Driven Marketing

Photographer and communications professional Bri Vos will demonstrate how to create and utilize solid images to draw customers in and strengthen your online business marketing. Bri will touch on composition and characteristics of a strong photo, online resolution requirements, Facebook and Instagram analytics tools, online marketing strategies and much more.

March 28, 2018 - No Fear Farm Finance
What money do you have to invest in your local food business? How much do you need? What type of financing fits your business? What sources should you consider? How much credit should you carry? Join Vince Ohama and Ron Lyons as they demystify the finance puzzle many small local food entrepreneurs face as they grow their businesses.

April 4, 2018 - Farm Direct Marketing Trends in Alberta

Research tells us that in Alberta 78% of consumers made at least one purchase at a farmers’ market in 2016. The value of food purchased at farmers’ markets and farm retail exceeded one billion dollars and accounted for about 10% of Alberta’s annual household food expenditure. Join Mimi Lee to learn the key drivers for the increase in direct marketing sales and recent statistics comparing direct marketing farms in Alberta with other provinces.

April 18, 2018 - The AB Employment Standard Code and You

With AB Labour opening a new office focusing on changes to the Employment Standards Code, this is your chance to learn how the changes will affect you as a local food business. Join Patricia Tolppanen to discover more about the Alberta Employment Standards Code.

To register for a webinar please click on this link
Previously recorded webinars can be found under the Tools & Resources tab.


  • No conferences are scheduled at this time. Please check back as events will be added as they are scheduled.

Access other Coming Events listed with Alberta Agriculture and Forestry.

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For more information about the content of this document, contact Eileen Kotowich.
This document is maintained by Abby Verstraete.
This information published to the web on July 8, 2016.
Last Reviewed/Revised on August 28, 2017.