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Health Trends and Profiles of the Future Herbal Consumer | |
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| | This market research report is part of on-going research to look at the potential of developing the medicinal herbs industry in Alberta. The Alberta New Crops Network (Medicinal Herb Stream) requested this information to help plan their industry growth strategy over the next three years. Market Researcher, Sarah Oliveira, researched and wrote this report for the Strategic Information Services Unit of Alberta, Agriculture, Food and Rural Development.
This research was undertaken to provide information and predict the growth in demand for medicinal herbs to treat or prevent diseases affecting the life span, lifestyle and quality of life of Canadians, especially the aging population. Potential opportunities for use of herbal treatments for the pet market and organic livestock community were also addressed.
This information will be used by the Alberta New Crops Network to assist its members in developing an identity in this area of new crops, and providing them with marketing support, education and networking opportunities to develop these new crops in Alberta.
Understanding the demand for herbs and the agricultural conditions in which these herbs can grow, along with knowing about their therapeutic effectiveness and application to health issues, will assist potential growers to be successful in developing new herbal crops.
Prepared by: Sarah Oliveira
Click here for the full report |
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For more information about the content of this document, contact Sarah Oliveira.
This document is maintained by Magda Beranek.
This information published to the web on November 22, 2001.
Last Reviewed/Revised on November 10, 2008.
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