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Branded Beef: How Can You Learn More? | |
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| | If you are considering a branded beef program then check out the learning tools listed here. From workshops to publications, these links will help you learn more about branded beef opportunities and how they may or may not be a fit for your business.
Workshops & Past Presentations
- Choices for Consumers – Differentiated Marketing for Sustainable Profitability
- Value Chain Workshop - Michael O’Keefe
- Branded Beef From a Restaurant Perspective – Andrew Keen, Executive Chef, The Tribune Restaurant and Bar, Calgary
- Beef – The Retail Experience - Part 1 Part 2 – John Middleton, Business Development Specialist, Alberta Agriculture and Rural Development, Airdrie
- Packer Perspective – Sunterra Meats, Innisfail
- Commercialization Best Practices – Ron Lyons, Commercialization Manager, Alberta Agriculture and Rural Development , Leduc
- South Dakota Certified Beef – Bryce Baker, Ag Development Specialist, South Dakota Certified Enrolled Cattle Program
Opportunities
- Branded Beef Marketing Opportunities - Information form and contacts from Alberta Agriculture and Rural Development for producers intersted in learning about and partnering with existing branded beef programs
Coming Events
Please check this section often for upcoming conferences, workshops and information sessions
Calculators
Industry Links
Publications & Media
- AgriProfit$ - AgriProfit$ brings you timely information, analysis and applied research on the economics and business management of cow/calf operations.
- Food News - Food News is published by the Agri-Business Expansion Division, which works with the food, beverage and agricultural processing industries to encourage growth, diversification, competitiveness and market readiness.
- Alberta Beef Magazine – National beef publication with an Alberta focus. It also helps the processing industry respond to opportunities in both domestic and international markets.
- Call of the Land - Call of the Land is a five day-a-week, 9-minute agricultural radio program produced by Alberta Agriculture and Rural Development.
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Other Documents in the Series |
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Branded Beef: What is Branded Beef? Branded Beef: Why Brand? Branded Beef: Where is the Market? Branded Beef: What Makes a Brand? Branded Beef: Who Is Branding Beef in Alberta? Branded Beef: What Happens Behind The Brand? Branded Beef: How Can You Learn More? - Current Document
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For more information about the content of this document, contact Kathy Bosse.
This document is maintained by Mary Ann Nelson.
This information published to the web on May 20, 2008.
Last Reviewed/Revised on August 19, 2008.
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