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Alberta.ca > Agriculture and Rural Development
* Customers first, second Profits * Why do some rural businesses struggle while others seem to thrive? In many cases, it's about strategy. Some entrepreneurs are so focused on making their business profitable, they never get around to creating a strong personal connection with their potential customers. Others take a different approach. These businesses focus passionately on identifying and meeting the needs of their customers, in the belief that profits will follow. More often than not, that's exactly what happens. The Canadian Farm Business Management Council, Going Organic and Alberta Farmers' Market Association have joined forces to offer you the industries best one-day workshop on how to understand your customers, reach them through the media and build a business to be proud of.